Stuart is the third generation of the Beare family to live and operate at Tulleys Farm. He has a degree in commercial horticulture, but his passion lies in creative set design, pushing the boundaries of seasonal events, and fostering a supportive community around the farm. Stuart joined the family business to work alongside his parents, Denis and Marion, in 1991. He has been a member of the North American Farm Direct Marketing Association (NAFDMA) since 1998 and served on the NAFDMA board from 2004 to 2006. He was chairman of the UK’s Farm Retail Association from 2008 to 2010 and has been on the board of the National Farm Attraction Network (NFAN).